編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-504-016 | Starbucks: Delivering Customer Service | Moon, Youngme;Quelch, John A. | Marketing | Corporate Social Responsibility and Ethics( 300005001 ) |
2 | 9-599-119 | Xerox: Book-In-Time | Rangan, V. Kasturi | Marketing | Corporate Social Responsibility and Ethics( 300005001 ) |
3 | KE1161 | Uber: Applying Machine Learning to Improve the Customer Experience | Sawhney, Mohanbir;Shah, Birju;Yu, Ryan;Rubtsov, Evgeny;Goodman, Pallavi | Marketing | Corporate Social Responsibility and Ethics( 300005001 ) |
4 | 9-313-075 | Barclays and the LIBOR Scandal | Rose, Clayton;Sesia, Aldo | Other | Corporate Social Responsibility and Ethics( 300005001 ) |
5 | 97307 | Parable of the Sadhu | McCoy, Bowen H. | Other | Corporate Social Responsibility and Ethics( 300005001 ) |
6 | INS295 | Ziqitza Health Care Limited: Responding to Corruption | Crawford, Robert;Smith, N. Craig | Other | Corporate Social Responsibility and Ethics( 300005001 ) |
7 | R0910B | When Hackers Turn to Blackmail (HBR Case Study and Commentary) | Eisenmann, Caroline | Other | Corporate Social Responsibility and Ethics( 300005001 ) |